Meet our Modern Muse | Taylor Wilson of Charlie & Paisley
Taylor is the Creative Director + Co-Founder of Charlie & Paisley, a new sustainable fashion accessories company. She grew up in White Rock, British Columbia --a small beach town, located 40 min outside of Vancouver. When she's not busy with Charlie & Paisley, she enjoys hot yoga, pottery, reading, and acting.
We caught up with Taylor about how her business started and why it's important to shop sustainably! Read about her interview with me here.
How did you get started with Charlie & Paisley?
Charlie & Paisley was first conceptualized while my partner and I were living in Stockholm, Sweden. We were studying at Uppsala University and we attended several business and sustainability-focused conferences. It was at one of these conferences that we decided that we wanted to create a sustainable business, particularly a slow fashion brand. We weren’t sure where we wanted to start, until… One sunny morning I was practicing yoga at home when my two cats named Charlie and Paisley decided that my hair was one of their playthings. While I was in cat pose with multiple little claws pulling at my hair, I first had the thought to make a sustainable yet fashionable hair accessory to protect my pretty locks from my cats and to make it through my morning yoga practice.
If you could describe Charlie & Paisley with 3 words, what would they be?
Aesthetic. Sustainable. Fashion.
What is Charlie & Paisley’s mission?
We are a slow fashion brand that is focused on creating a new sustainable standard for fashion accessories.
Currently, most hair accessories are made from poor quality non-biodegradable fabrics and by the means of exploitive production. Many of the hair accessories on the market are considered fast fashion products, meaning they go out of style very quickly and are sent to the landfill shortly after, where they take decades if not centuries to decompose. We would like to change this pattern by creating a new standard for hair accessories by increasing the product quality, using fair trade means of production, and having timeless designs that place the hair accessory at the center of every outfit.
How is Charlie & Paisley sustainable?
We are sustainable because of our fabric and material choices, small-batch product creation, timeless designs, and ethical production methods. Our products, which include scrunchies, headband, bandanas, oversized scrunchies, and buckets hats are handmade in Vancouver, Canada by local ateliers. To create our products, we employ naturally derived and biodegradable fabrics, such as silk noil, hemp, soy, recycled polyester, and organic cotton, as well as, remnant and deadstock fabrics, such as silk, satin, chiffon, and organza. We create small product batches in order to avoid unnecessary waste and to maintain product quality and uniqueness. All our product packaging is sustainable and fully recyclable. We send our products in an organic cotton hand-stamped bag with a recycled cotton information card inside. We then ship our products in re-usable poly mailers which are made from 100% post-consumer material and waterproof polybags also made from 100% post-consumer material.
What is your favorite Charlie & Paisley products?
We create products that we would want to wear ourselves, so we truly love all the products that we create! That being said, we’re currently obsessing over our new Bucket Hats which we launched this month. Our new Bucket Hat launch features two collections: the Hemp Silk and Organza Collection. The Hemp Silk Collection is handmade from a hemp and silk blend and is inspired by Claude Monet’s ‘Water Lillies’. The Organza Collection is handmade from vintage deadstock organza and is inspired by the fashion industries' constant reflection and inspiration from past styles and trends.
What should we look forward to in your brand? Any exciting things coming up?
We will be launching our Organic Hemp Collection this Fall! The Organic Hemp Collection is handmade in Vancouver from a blend of organic cotton and hemp. Organic cotton is a soft sustainable fabric because it is a low-yield crop and its production is safe for cotton farmers due to its lack of toxic chemical treatment. Its production also promotes and enhances biodiversity and biological cycles by maintaining healthy soils and environmentally friendly farming practices. Hemp is a high-yield crop that is easily grown without the use of any chemical pesticide and can be easily blended with other fabrics, such as organic cotton. Hemp is a highly sustainable fabric that is both naturally antimicrobial and hypoallergenic. The Organic Hemp Collection will be available in 3 perfect for Fall colors!
Words to live by ---quotes/famous sayings/song lyrics that speak to you right now.
“As consumers, we have so much power to change the world by just being careful in what we buy” – Emma Watson